Expert Advice

With all the advances in technology these days, it’s crucial to find efficient ways to streamline your sales process and provide exceptional customer service if you want your business to thrive. Thankfully, the advent of AI Assistant Chatbots has brought about a game-changing solution. These intelligent virtual assistants have the power to completely revolutionize how you engage with customers, handle inquiries, and ultimately boost your bottom line.

Marketing and advertising are often used interchangeably, but they are actually two distinct concepts that are closely related. What is Marketing? Marketing refers to the overall process of identifying, anticipating, and satisfying customer needs and wants. This involves research to understand customer behaviour, target markets, and market trends, as well as the development of strategies …

Marketing vs Advertising: What’s the difference? Read More »