January 2023

Using SMS Marketing to Promote Time-Sensitive Sales & Offers

Are you discouraged by the consistent lack of engagement and response from your email marketing efforts? It’s time to rethink your strategy. Why You Should Rethink SMS Marketing With most people checking their phones every 10 minutes, the SMS open rate is a staggering 98%, leaving email behind at only 21%. The COVID-19 pandemic has […]

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Marketing vs Advertising: What’s the difference?

Marketing and advertising are often used interchangeably, but they are actually two distinct concepts that are closely related. What is Marketing? Marketing refers to the overall process of identifying, anticipating, and satisfying customer needs and wants. This involves research to understand customer behaviour, target markets, and market trends, as well as the development of strategies

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How Food Truck Owners Can Attract New And More Frequent Customers Using SMS Text Messaging

The food truck industry is growing in popularity and it’s no wonder why. Not only are food trucks a great way to bring unique and delicious food to people, but they also offer a more personal experience than traditional restaurants.

But with the competition increasing, it’s important for food truck owners to find new and more efficient ways to attract customers and keep them coming back. One great way to do this is with SMS text messages. In this article, we’ll discuss how food truck owners can use SMS text messages to attract new and more frequent customers, as well as provide example message templates they can use.

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